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Cloud Infrastructure & Migration

Google Cloud vs AWS vs Azure
for your workloads.See how your cloud spend compares.

Use Suitebriar’s Google Cloud Cost Comparison Tool to model compute, storage, data analytics, and other workloads side-by-side with AWS or Azure. Our tool highlights potential savings, identifies hidden efficiencies, and helps you build the business case for migration or optimization.

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How do Google Cloud, AWS and Azure compare?

Most services have a comparable equivalent on each cloud, so the real comparison is what your own workloads would need and cost on each: compute, storage, databases and analytics, sized from what you run today.

Comparing cloud hosting providers takes two sides. Google's Migration Center prices the Google Cloud side: its total cost of ownership report models what groups of your servers and databases would cost on Google Cloud, under several sets of migration preferences. Your current AWS or Azure bills are the other side.

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AWS, Azure and Google Cloud services compared

Comparable services on each cloud, as Google maps them. Comparable isn't identical: features and pricing differ, which is why a cost comparison sizes your own workloads.

WorkloadGoogle CloudAWSAzure
Virtual machinesCompute EngineAmazon Elastic Compute Cloud (EC2)Azure Virtual Machines
KubernetesGoogle Kubernetes Engine (GKE)Amazon Elastic Kubernetes Service (EKS)Azure Kubernetes Service (AKS)
Serverless containersCloud RunAWS App Runner, AWS Fargate, AWS LambdaAzure Container Apps, Azure Container Instances
FunctionsCloud Run functionsAWS LambdaAzure Functions Serverless Compute
Object storageCloud StorageAWS Simple Storage Service (S3)Azure Blob Storage
Block storageGoogle Cloud HyperdiskAmazon Elastic Block Store (EBS)Azure Managed Disks
File storageFilestoreAmazon Elastic File System (EFS)Azure Files
Relational databasesCloud SQLAmazon Relational Database Service (RDS), Amazon AuroraAzure Database for MySQL, Azure Database for PostgreSQL, Azure SQL Database
Document databaseFirestoreAmazon DocumentDB, Amazon DynamoDBAzure Cosmos DB
Data warehouseBigQueryAmazon RedshiftAzure Synapse Analytics
Stream and batch processingDataflowAWS Kinesis Data Streams with Amazon Managed Service for Apache FlinkAzure Stream Analytics
MessagingPub/SubAmazon Kinesis Data Streams, Amazon MQAzure Service Bus Messaging
Business intelligenceLookerAmazon QuickSightMicrosoft Power BI
AI and machine learningGemini platformAmazon SageMakerAzure AI Platform
Migration platformGoogle Cloud Migration CenterAWS Migration HubAzure Migrate

Source: Google's AWS and Azure service comparison

Google Cloud Cost Comparison Tool

Compare the cost of your own workloads

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Google's own tools for the cost side

TCO report

Migration Center models what groups of your servers and databases would cost on Google Cloud, under several sets of migration preferences.

Committed use discounts

Lower prices for a one- or three-year commitment. Commit to steady usage after rightsizing: a commitment is billed whether it's used or not.

Budgets

Alerts when spend crosses a threshold. An alerts-only budget doesn't cap spending; a spend cap budget pauses supported services until you lift it.

FinOps hub

Last month's realized savings, the top recommendations by potential savings and a FinOps score, in one dashboard.

Cloud cost comparison FAQ

What IT and finance leads ask when comparing AWS, Google Cloud and Azure.

Want a comparison for your workloads?

Tell us what you run today and on which cloud, and we'll talk through how a comparison would work.

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Is Google Cloud cheaper than AWS or Azure?

There's no general answer. Prices, discounts and the services you'd use all differ by workload, so the useful comparison is your own: what you run today, sized and priced on each cloud.

Which Google Cloud services replace what we run on AWS or Azure?

Most services have a comparable Google Cloud product: Compute Engine for EC2 or Azure Virtual Machines, Cloud Storage for S3 or Blob Storage, BigQuery for Redshift or Synapse Analytics. The table above follows Google's own mapping.

How do we estimate what a move to Google Cloud would cost?

Google's Migration Center builds an inventory of your servers and databases and produces a total cost of ownership report, with several migration scenarios priced side by side. Assets with performance data are sized from it; the rest are estimated, and the report says how many.

How do we keep costs down once we're on Google Cloud?

Rightsize first, then buy committed use discounts for steady usage, since a commitment is billed whether it's used or not. Set budgets with alerts, and use the FinOps hub to see realized savings and the top recommendations.

Can we run Google Cloud alongside AWS or Azure?

Yes. BigQuery Omni queries data in Amazon S3 or Azure Blob Storage without moving it, Cross-Cloud Interconnect connects Google Cloud to AWS and Azure, and GKE attached clusters manage EKS and AKS clusters. Our cloud strategy page covers multi-cloud.

Related services

Cloud Infrastructure & MigrationPlan, compare, build and move, then useCloud Migration ConsultingInventory, business case and a migration planCloud Strategy & Multi-Cloud ConsultingArchitecture, governance and cost modelingGoogle Cloud Platform (GCP) Design & MigrationLanding zones, then VMs and databases moved

Request a cost comparison

Tell us what you run today, on which cloud, and roughly what it costs each month.

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